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WTF Are Hedonic Shoppers and Why Should You Care?
WTF Are Hedonic Shoppers and Why Should You Care?

Sustainability | Free Full-Text | Credit Card Use, Hedonic Motivations, and Impulse Buying Behavior in Fast Fashion Physical Stores during COVID-19: The Sustainability Paradox
Sustainability | Free Full-Text | Credit Card Use, Hedonic Motivations, and Impulse Buying Behavior in Fast Fashion Physical Stores during COVID-19: The Sustainability Paradox

Measuring the Hedonic and Utilitarian Dimensions of Consumer Attitude - Kevin E. Voss, Eric R. Spangenberg, Bianca Grohmann, 2003
Measuring the Hedonic and Utilitarian Dimensions of Consumer Attitude - Kevin E. Voss, Eric R. Spangenberg, Bianca Grohmann, 2003

Frontiers | Usage, Pleasure, Price, and Feeling: A Study on Shopping Orientation and Consumer Outcome
Frontiers | Usage, Pleasure, Price, and Feeling: A Study on Shopping Orientation and Consumer Outcome

PDF) Hedonic Buying Motivations and Time-Style: What Makes Hurried Women Shoppers Tick
PDF) Hedonic Buying Motivations and Time-Style: What Makes Hurried Women Shoppers Tick

Factors affecting sportswear buying behavior: A comparative analysis of luxury sportswear
Factors affecting sportswear buying behavior: A comparative analysis of luxury sportswear

PDF] Post Purchase Cognitive Dissonance: Impact of Product Involvement, Impulse Buying and Hedonic Consumption Tendencies | Semantic Scholar
PDF] Post Purchase Cognitive Dissonance: Impact of Product Involvement, Impulse Buying and Hedonic Consumption Tendencies | Semantic Scholar

PDF) Running for pleasure or performance? How store attributes and hedonic product value influence consumer satisfaction
PDF) Running for pleasure or performance? How store attributes and hedonic product value influence consumer satisfaction

The effects of utilitarian and hedonic online shopping value on consumer preference and intentions - ScienceDirect
The effects of utilitarian and hedonic online shopping value on consumer preference and intentions - ScienceDirect

Measuring the Hedonic and Utilitarian Dimensions of Consumer Attitude - Kevin E. Voss, Eric R. Spangenberg, Bianca Grohmann, 2003
Measuring the Hedonic and Utilitarian Dimensions of Consumer Attitude - Kevin E. Voss, Eric R. Spangenberg, Bianca Grohmann, 2003

Brand betrayal, post-purchase regret, and consumer responses to hedonic versus utilitarian products: The moderating role of betrayal discovery mode - ScienceDirect
Brand betrayal, post-purchase regret, and consumer responses to hedonic versus utilitarian products: The moderating role of betrayal discovery mode - ScienceDirect

Utilitarian and Hedonic Motivators of Shoppers' Decision to Consult with Salespeople - ScienceDirect
Utilitarian and Hedonic Motivators of Shoppers' Decision to Consult with Salespeople - ScienceDirect

Context Effects on Older Consumers' Cognitive Age: The Role of Hedonic versus Utilitarian Goals - Guido - 2014 - Psychology & Marketing - Wiley Online Library
Context Effects on Older Consumers' Cognitive Age: The Role of Hedonic versus Utilitarian Goals - Guido - 2014 - Psychology & Marketing - Wiley Online Library

Hedonic Consumption vs Utilitarian Consumption – Consumer Behaviour
Hedonic Consumption vs Utilitarian Consumption – Consumer Behaviour

Sustainability | Free Full-Text | Analysis on Consumers' Purchase and Shopping Well-Being in Online Shopping Carnivals with Two Motivational Dimensions
Sustainability | Free Full-Text | Analysis on Consumers' Purchase and Shopping Well-Being in Online Shopping Carnivals with Two Motivational Dimensions

PDF) Running for pleasure or performance? How store attributes and hedonic product value influence consumer satisfaction
PDF) Running for pleasure or performance? How store attributes and hedonic product value influence consumer satisfaction

WTF Are Hedonic Shoppers and Why Should You Care?
WTF Are Hedonic Shoppers and Why Should You Care?

How Advertising Influences Consumption Impulses
How Advertising Influences Consumption Impulses

WTF Are Hedonic Shoppers and Why Should You Care?
WTF Are Hedonic Shoppers and Why Should You Care?

WTF Are Hedonic Shoppers and Why Should You Care?
WTF Are Hedonic Shoppers and Why Should You Care?

The Role of Hedonic and Utilitarian Motives on the Effectiveness of Partitioned Pricing - ScienceDirect
The Role of Hedonic and Utilitarian Motives on the Effectiveness of Partitioned Pricing - ScienceDirect

The Role of Hedonic Consumption Tendency Mediate the Effect of Fashion Involvement on Impulsive Buying
The Role of Hedonic Consumption Tendency Mediate the Effect of Fashion Involvement on Impulsive Buying

Online Apparel Consumer Behavior: Hedonic Motivation & Post-Purchase Communication
Online Apparel Consumer Behavior: Hedonic Motivation & Post-Purchase Communication

Gender effects on consumers' symbolic and hedonic preferences and actual clothing consumption in the Czech Republic - Millan - 2018 - International Journal of Consumer Studies - Wiley Online Library
Gender effects on consumers' symbolic and hedonic preferences and actual clothing consumption in the Czech Republic - Millan - 2018 - International Journal of Consumer Studies - Wiley Online Library

Hedonic Motivation: How Pain and Pleasure Get Your Customers to Buy | by August Birch | The Startup | Medium
Hedonic Motivation: How Pain and Pleasure Get Your Customers to Buy | by August Birch | The Startup | Medium